NICHE SELLING

Some one emailed me a sales letter about some program they want me to buy…. Anyway the email stared this way and had really good advice nor niche selling.  I didn’t buy his program or whatever he was selling… but his stating the obvious was great:

 

Seriously, some so-called “marketing gurus” have built an
entire career teaching this one simple system, and I’m
going to lay it out for you, step-by-step, right now for
free…

Here’s how it works:

1) Choose a niche.
2) Create a name-capture page offering a free report,
  ecourse, or other content in exchange for the opt-in.
3) Drive traffic using Google AdWords and other PPCs to
  your name capture page (you should convert at least 10%
  of your visitors into subscribers).
4) Promote affiliate programs to your subscribers in your
  content as well as in the follow-up sequence to off-set
  the costs of the pay per click ads (and even generate a
  profit in some cases…)

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I'd rather have 1% of the efforts of 100 people than 100% of my own efforts. -J. Paul Getty
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