Top Google Earners

I found this great post on http://www.johnchow.com/index.php/the-internets-biggest-google-whores/ where John gives up the top earners on Google Adsense . Some people are doing serious business!

Markus Frind does $300,000 per month. Not bad…

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Pay Per Click Fraud

In our pay-per-click (PPC) efforts we use both 3rd party companies to handle bid management and we also do handle certain clients by ourselves. When you are managing the PPC and the campaigns are rather small it’s much easier to track and catch click fraud. It is also easier to contact Goggle, Yahoo and MSN to start an investigation and maybe get your money back.

It’s the clients that spend between $20,000 and $50,000 a month where we fear the PPC fraud the most. The 3rd parties say they aggressively track and ask for refunds, but we really don’t know how “aggressive” they are in fighting Click Fraud. So when I read articles such as the one I have included in this post, I think it’s time for me to get much more aggressive on learning about click fraud and what we can do to prevent it. I for sure will check out Click Tracks as i star to investigate this issue much more deeply.

The company added an elaborate marketing effort on search engines that included a pay-per-click advertising campaign based on keywords and phrases. For its trouble, DiamondHarmonyDiamondHarmony became ensnared in click fraud.Instead of actual prospects, the clicks were coming from fraudulent sources. The fraud, which cost DiamondHarmony $17,000 over seven months, was uncovered through analytical software the company installed from ClickTracks of Santa Cruz, Calif.

Click fraud growing on the Web | CNET News.com

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Forbes 10 richest Americans

I am a huge support of higher education. However College is not for everyone. I have said that for years. I personally went to college but many of my family did not and they do very well in life.

Again I value education very much but if you look at the top 10 richest American you find that at least 50% dropped out of college. What this tells me is they were smart enough to make it to the University but probably had their heads in the clouds and wanted to go out into the world and make some money.

And good for them! Oh and by the way for the first time ever the top 400 Forbes list has only Billionaires…

The top 10

1 William Henry Gates III

2 Warren Edward Buffett

3 Sheldon Adelson

4 Lawrence Joseph Ellison

5 Paul Gardner Allen

6 Jim C. Walton

7 Christy Walton & family

8 S. Robson Walton

9 Michael Dell

10 Alice L. Walton

The Forbes 400 – MSN Money

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The Super Affiliate Handbook Update

The Super Affiliate Handbook – Rosalind Gardner

She starts her e-book with six cardinal rules: 
1. Profit form what you know
2. Show respect to your visitors
3. Fewer sites, more visitors
4. Multiple Marketing methods
5. Build community

So far so good! I agree 100% with her business mine set. But at 274 pages I am not sure if this is a good thing or a bad. What I mean if it’s 274 pages of “”real” information and not filler material this will be great.

I have made money online with affiliate programs since 1998 but not at the level of Rosalinda so I am all ears. But I am on page 46 and so far the information is for people who are completely new to the web and affiliate programs. Much of the information is about general affiliate businesses and how to run a online business. This again is very useful to someone but for people who have some experience with online business it’s really just a refresher course.

The Jim effect.

She cites a great tip from Jim Edwards on how to become an expert on any product. I won’t reveal the tip but it’s a good one. It’s also great for product research.

How to become an expert at any topic:
1. Buy a e-book or book on any topic you wish to learn
2. Visit Amazon and read the table of contents of at least 5 more books on the same subject.
3. Make a list of 10 problems faced by the people interested in the topic

This is a great tip for product research. The e-course is full of really great tips based on a proven track record.

I learned a lot from the course but I would say its real focus is for the new internet marketer. In her 274 page book she covers everything. So if you need a step by step blue print to get your affiliate online business running this course is for you.

Even if you are an “expert” at online marketing I would still suggest you buy the course because it helps to re-focus you on course actions that produce results.

Over all I learned a lot and I am happy to have this in my marketing library.

SuperAffiliateHandbook

 

Read the amazing true story of how one woman, with no previous business experience, earns 400,000+ per year … selling other people’s stuff online!
In her down-to-earth, sincere and often humorous style, Rosalind Gardner guides you through the entire process of building an affiliate marketing business on the ‘Net. In 236 pages, and more than 68,000 words, you’ll learn how to pick the best programs, negotiate a commission raise and save time, money and effort on everything from affiliate software to web hosting. To learn exactly how she does it, Click Here.

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PodPress Update

So I tried the podpress plugin for wordpress and liked it over all. There was one really big issue for me, which was it does not support Camtasia style flash movies. And if it does I tried to get it working for several hours and nothing worked. It worked great with quicktime and mp3, so I see the value there. It would be great if it could support Camtasia as I use that tool a lot.

Another small point. When you install the plugin it by default puts a link back to the podpress site on every page of your site. Not cool. I am happy to support the effort of the script auther but give me the choice. The good news is it was very easy to go in to the control panel for the podpress and disable the link.

on a scale of 5 I would give it a 3 and a half. Once they fix the two issues above it’s a 5!

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Podpress test

This is a test of the wordpress plugin Podpress.

 

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ButterFly Marketing Manuscript

So I think I have received about 50 emails in the last 3 days promoting Mike Filsaime’s ButterFly Marketing Manuscript. So I am going to go buy it and then I will do a review of the product. Not sure how long the “Manuscript” is, but as soon as I can finish it I will post a review. Until then you guys can read it and see what you think. If you have already bought it and want to add your comments we would love to hear from you.

Check out ButterFly Marketing Manuscript

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Overture View Bid Tool

We have posted a new video on how to use Overture’s View Bid tool. Check it out here:

free video lessons

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Overture Keyword selector

We have posted a new video on how to use Overture’s Keyword selector tool. Check it out here:

free video lessons

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Jim Edwards List Building tips

So I jut watched Jim Edwards video, 3 tips on building a list. He had some really solid advice.  Here is a re-cap:

Building your list for 2 different segements
1. People that buy from you
2. People who are just interested in your information or product

Steps:

  1. Forced opt in page – This is the way to go for best results
  2. Other wise use a optin box at bottom of a sales page. Secondary to your goal of selling.
  3. Sign up for your other list on confirmation and download pages

List = traffic on Demand

Now go out there and test it out.

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